287: How We Used the Lean Canvas to Validate Our Online Course Idea

287: How We Used the Lean Canvas to Validate Our Online Course Idea

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About Podcast

We were finally able to launch our first episode for this season. It was such an amazing topic to listen to and it was also indeed a Masterclass! The previous episode featured the Lean Canvas, a one-page guide that Ash Maurya created. Martina discussed a tool she leverages to help us innovators, entrepreneurs, and operational leaders vet and validate our ideas.

Lean Canvas is a strategic document that helps managers assemble hypotheses of a particular business model for launching any start-up. It is an efficient approach to developing a one-page business plan for validating your business idea into key assumptions for better analysis.

In this episode, Alicia will tell us how Martina was able to help her with her ideas which she had some uncertainties with. Alicia will also show us her company’s very own Lean Canvas which Martina helped her complete, so that you can also follow along and see how she was able to vet this training idea and hone it. Take this opportunity to learn how to use the Lean Canvas and understand what could be pursued as part of a strategy not just to grow, but also to scale. So, sit back, listen, and learn as much as you can on how to use this tool in this Masterclass and find out how to vet and validate your ideas if they will be an asset or a loss.

  • Course Objectives
  • Episode Info
  • Resources
  • Credits
  • Bios
    • Understand how to apply the Lean Canvas using a case study to help validate and refine business ideas.
    • Discover how the Lean Canvas process can help identify target audiences and optimal pricing strategies.
    • Leverage knowledge from customer discovery and market validation before launching a product.
  • Monologue by: Alicia Butler Pierre, Founder and CEO – Equilibria Inc.

    Location: Atlanta, GA

    Air Date: May 12, 2024

  • Article:

    Template:

    • Lean-Canvasa template that shows 9 boxes with 12 questions to validate ideas.
    • Leaner Canvasa template used to validate business problems.

    Videos:

    • Producer & Host: Alicia Butler Pierre
    • Audio Editor: Sabor! Music Enterprises
    • Sound Design: Sabor! Music Enterprises
    • Video Editor: Gladys Jimenez
    • Production Assistant: Grant Revilla
    • Sponsor: Equilibria, Inc.
  • More About Host, Alicia Butler Pierre:
    Alicia Butler Pierre is the Founder & CEO of Equilibria, Inc. Her career in operations began 25 years ago while working as an engineer in various chemical plants and oil refineries. She invented the Kasennu™ framework for business infrastructure and authored, Behind the Façade: How to Structure Company Operations for Sustainable Success.  It is the world’s first published book on business infrastructure for small businesses. Alicia hosts the weekly Business Infrastructure podcast with a global audience across 68 countries.

    More About Host, Alicia Butler Pierre:
    Alicia Butler Pierre is the Founder & CEO of Equilibria, Inc.. Her career in operations began over 25 years ago while working in various chemical plants and oil refineries. She invented the Kasennu™ framework for business infrastructure and authored, Behind the Façade: How to Structure Company Operations for Sustainable Success.  She is the producer of the weekly top 2% Business Infrastructure podcast with a global audience across 70+ countries.

    Alicia is also an adjunct instructor of Lean Principles at Purdue University and serves as the USA Chair of the G100’s Micro, Small, and Medium Enterprises. The Process Excellence Network recognized her as a Top 50 Thought Leader in Operational Excellence. A chemical engineer turned entrepreneur, she’s designed and optimized processes for small businesses, large enterprises, non-profits, and government organizations alike.

     

    More About Sponsor, Equilibria:
    Equilibria, Inc. is an 18-year-old boutique operations management firm. We build the business infrastructure necessary for fast-growing businesses to scale with less pain. With a range of services and products, entrepreneurs can get the operational support and resources they need on demand.