About Podcast
Whether your growth idea involves starting a new business, a new product or service, or pivoting altogether, it’s wise to begin with the end in mind. In other words, you need to know your exit strategy.
It might seem strange to think about an exit strategy when you are focusing on starting either something new or doing work in a new way. However, another effective and potentially lucrative growth strategy could involve your exit as a founder or leader, the exit of one of your business partners, acquiring another business, or selling yours.
While there are several myths about how to exit your business successfully, our special guest expert, Carl Nicpon says one thing is certain – “You only have one chance to get it right!”
Carl is a Managing Director at Marsh Creek, a boutique business brokerage and mergers and acquisitions advisory firm. His career journey from school counselor to third-generation business owner to Merger & Acquisition (M&A) advisor brings a wealth of diverse experiences to his clients.
In this episode, Carl debunks several myths about selling a business while also educating us about the selling process. This includes providing a foundation for understanding:
- How to increase the value of your business,
- Why your business needs to be able to operate without you,
- When to start preparing to sell your business, and
- What EBITDA is and the pivotal role it plays in determining the value of a business, and
You’ve worked hard to build, grow, and scale your business. Discover how to achieve what Carl describes as “Freedom 2.0” by assembling the right team of experts that will guide you to selling your business at maximum value.
- Mergers & Acquisitions Overview – Defining M&A, their differences, and how businesses grow through acquisitions or sales.
- Knowing When to Sell – Identifying the right time to sell a business or idea, key valuation factors, and optimal market conditions to increase your chances for a profitable exit.
- Business Valuation & Exit Strategies – Enhancing business value, rolling equity, and exploring multiple exit options.
- Key Roles in M&A – Differentiating business brokers, M&A advisors, and investment bankers.
Special Guest: Carl Nicpon, Managing Director – Marsh Creek Advisors
Location: Atlanta, GA
Air Date: June 30, 2024
Books:
- The E-Myth: Why Most Small Businesses Don’t Work and What to Do About It: a book by Michael E. Gerber that talks about steps in the life of a business.
- Built to Sell: a best-selling book that also talks about creating a scalable business that will give you the flexibility and freedom you desire.
Website:
- Marsh Creek: Carl’s company website.
- Sign up with Free 30min consultation: a page on the website where you can book a free consultation with the company’s team.
- Request a Complimentary Business Valuation: a page where you can book a complimentary business valuation.
Article:
- Marsh Creeks Blogs: Learn more about how to sell your business through these helpful articles.
- Producer & Host: Alicia Butler Pierre
- Audio Editor: Olanrewaju Adeyemo
- Sound Design: Sabor! Music Enterprises
- Video Editor: Gladys Jimenez
- Production Assistant: Grant Revilla
- Sponsor: Equilibria, Inc.
More About Guest, Carl Nicpon:
Carl Nicpon was the third-generation owner of a wedding services provider with 14 Atlanta locations and 200 employees. Carl led the effort to sell the 50 year-old business in a private equity roll-up of the industry, and he now uses that first-hand experience in his role as Managing Director at Marsh Creek Advisors, where he helps business owners bring their company to market and negotiate a successful exit. Carl is also an Adjunct Professor in the Executive MBA program at the University of Georgia and serves on the Board of the Shore Entrepreneurship Center at Kennesaw State University. Carl lives in Dunwoody with his wife Lyn, and they have two boys who attend Georgia Tech.
More About Host, Alicia Butler Pierre:
Alicia Butler Pierre is the Founder & CEO of Equilibria, Inc.. Her career in operations began over 25 years ago while working in various chemical plants and oil refineries. She invented the Kasennu™ framework for business infrastructure and authored, Behind the Façade: How to Structure Company Operations for Sustainable Success. She is the producer of the weekly top 2% Business Infrastructure podcast with a global audience across 70+ countries.Alicia is also an adjunct instructor of Lean Principles at Purdue University and serves as the USA Chair of the G100’s Micro, Small, and Medium Enterprises. The Process Excellence Network recognized her as a Top 50 Thought Leader in Operational Excellence. A chemical engineer turned entrepreneur, she’s designed and optimized processes for small businesses, large enterprises, non-profits, and government organizations alike.
More About Sponsor, Equilibria:
Equilibria, Inc. is an 19-year-old boutique operations management firm. We build the business infrastructure necessary for fast-growing businesses to scale with less pain. With a range of services and products, entrepreneurs can get the operational support and resources they need on demand. 
