About Podcast
What started as a vision to empower mothers to work from home while also taking care of their children grew into a marketplace that provides a platform where 50,000 beneficiaries can showcase their environmentally and socially conscious products and services.
The name of that marketplace is Market for Good and Tali Goldman is its founder and managing director. As an Israeli-born citizen of Singapore, she has a particular sensitivity for women who find themselves unable to care for their children due to challenges like poverty, hunger, disabilities, and incarcerated family members. Market for Good started with Tali’s vision to create an innovative gift solution for corporations to shift procurement power to empower women.
Soon, she and her team found themselves building a robust digital marketplace with a mission to impact at least 2 million people. Tali’s expertise in sustainable product procurement and environmental impact quantification, coupled with her passion for empowering social enterprises in Asia, makes her a compelling voice in transitioning procurement to sustainable products.
In this scale tale, Tali takes us on her journey of building, growing, and scaling Market for Good once she accepted a request from the Singaporean government to work with 48 charities. Discover how she and her team:
- Conducted research to understand the magnitude of the problems they solve to attract large banks, hotels, and corporate enterprise clients,
- Developed a unique and comprehensive approach to show customers the environmental and social impact of each product or service,
- Honor their commitment to sustainability through innovative packaging and delivery methods,
- Source beneficiaries throughout Asia to help organizations reach their Environmental, Social, and Governance Goals (ESGs), and more!
Listen now to find out how Market for Good is revolutionizing corporate gifting and procurement practices, and how you can be part of this impactful movement.
Take the first steps towards transitioning your procurement practices to sustainable products while making a tangible difference for the environment and society.
- Sustainable Marketplace: Connecting charities and corporations for impactful products.
- Empowering Vulnerable Groups: Providing flexible work and livelihoods for marginalized communities.
- Quantifying Impact: Helping corporations make informed, responsible purchases.
- Global Reach, Local Impact: Supporting social enterprises across Asia to reduce carbon emissions.
- Sustainability Education: Promoting mindful consumption and sustainable choices.
Special Guest: Tali Goldman, Founder and Managing Director.
Location: Singapore, SINGAPORE
Air Date: January 19, 2025
Websites:
- MarketForGood: the digital B2B marketplace founded by Tali Goldman that offers “…corporate procurement solutions aimed at creating positive social and environmental impacts.” It features “…a diverse diverse range of products and services from certified social and environmental organizations, including eco-friendly gifts, exclusive art, and cultural items.”
- United Nations Social Development Goals (SDGs): 17 goals built on “…decades of work by countries and the UN” that provides a blueprint for to end poverty, improve health and education, reduce inequality, and ignite economic growth while actively addressing climate change and preserving oceans and forests.
- Global Responsibility Initiative (GRI): an organization dedicated to providing the “…standards, tools and training that enable organizations of all sizes to harness the skills, capabilities and data they need to create sustainable, long-term value and unlock positive change in the world.”
- SASB: an organization that global investors recognize in developing the standards by which to make consistent and comparable sustainability disclosures. “SASB Standards enable organisations to provide industry-based disclosures about sustainability-related risks and opportunities that could reasonably be expected to affect the entity’s cash flows, access to finance or cost of capital over the short, medium or long term.”
- B-Lab: a U.S.-based non-profit organization known for “…certifying B Corporations, which are companies that meet high standards of social and environmental performance, accountability, and transparency.”
Book:
- Behind the Façade: How to Structure Company Operations for Sustainable Success: a book by Alicia Butler Pierre. Learn and apply a proven framework to scale responsibly and sustainably by building business infrastructure.
Producer & Host: Alicia Butler Pierre
Audio Editor: Olanrewaju Adeyemo
Sound Design: Sabor! Music Enterprises
Video Editor: Gladys Jimenez
Show Notes: Hashim Tale
Sponsor: Equilibria, Inc.More About Guest, Tali Goldman:
Tali is a successful entrepreneur, businesswoman, and mother. She is the founder and Managing Director of Market for Good, Dagiz, and Cufflinks Made4u. With over 20 years of professional experience, including 10 years as an entrepreneur, Tali has established and led her companies with great success.Tali strongly believes that businesses have a responsibility to make a positive impact through their products and services. She feels that corporations are in the best position to drive this change while also delivering their business objectives. To this end, Tali established Market for Good with two key objectives in mind. The first is to help corporations implement their ESG goals by using their purchasing power to empower. The second is to enable Social Organizations to scale and make an impact in a sustainable way.
Tali sees it as her personal mission to impact millions globally, and Market for Good is her legacy for future generations and her way of reminding people to care about each other in every possible way. Today Market for Good is a company that disrupts and reinvents the self-sustaining model for charities and social enterprises. It is a visionary initiative that leverages technology and
innovation to drive impact. Via their online platform for gifts, experiences and services with a social cause, they tap into the existing corporate budgets and offer solutions to tackle some of the most pressing global challenges such as poverty, inequality and environmental degradation, promoting a more equitable world for all.Amongst the many accomplishments by Tali, she was Presidential Challenge Finalist, Social Enterprise of the Year 2019. She has been featured in media such as The Business Time, and interviewed by personalities like Eunice Olsen, former Parliament member of Singapore and host for WomenTalk (WT). In 2023 alone, Tali has led Market for Good to become a “Finalist at Google’s Climate Finance Accelerator, “Top 10 Start-ups at the Singapore India Hackathon”, a “Runner-up at She Loves Tech 2023”, and winner of the “Hinrich FoundaMon SME Sustainable Trade Awards.”
Tali started her career as an industrial engineer in the internal consulting team of a Defence and Aerospace company in Israel. She later led the global sales operations team of an Israeli high-tech company before moving to Singapore in 2008 with her husband and 2-month-old son. In Singapore, Tali joined an engineering consulting firm to lead their Environmental and Business Process practices. And In 2011, prior to founding Market for Good, she became a consultant of the commercial aeaché in the Israeli Embassy in Singapore.
More About Host, Alicia Butler Pierre:
Alicia Butler Pierre is the Founder & CEO of Equilibria, Inc. Her career in operations began over 25 years ago while working in various chemical plants and oil refineries. She invented the Kasennu™ framework for business infrastructure and authored, Behind the Façade: How to Structure Company Operations for Sustainable Success. She is the producer of Scale Tales podcast and the weekly top 2% Business Infrastructure podcast with a global audience across 70+ countries.Alicia is also an adjunct instructor of Lean Principles at Purdue University and serves as the USA Chair of the G100’s Micro, Small, and Medium Enterprises. The Process Excellence Network recognized her as a Top 50 Thought Leader in Operational Excellence. A chemical engineer turned entrepreneur, she’s designed and optimized processes for small businesses, large enterprises, non-profits, and government organizations alike.
More About Sponsor, Equilibria:
Equilibria, Inc. is a 19-year-old boutique operations management firm. We build the business infrastructure necessary for fast-growing businesses to scale with less pain. With a range of services and products, entrepreneurs can get the operational support and resources they need on demand.
