About Podcast
In the crowded world of digital marketing, standing out isn’t just about getting noticed it’s about creating meaningful connections that turn clicks into customers. For Brandon Leibowitz, founder of SEO Optimizers, the journey to mastering online growth began in the early days of digital marketing and evolved into a deep expertise in search engine optimization (SEO) that transformed how businesses connect with their audiences. His story proves that sustainable growth requires more than just ranking high on Google; it demands a strategic blend of trust-building, targeted content, and conversion focused design.
In this scale tale, Brandon shares how he helped a niche e-commerce rug company increase their organic website traffic by 300%, while also doubling their conversion rate through savvy SEO tactics and website optimization. His approach goes beyond keywords focusing on buyer intent, backlink strategies, and creating seamless user experiences that drive sales. Along the way, he reveals how building the right team and delegating effectively helped him scale his own agency, proving that growth is as much about people as it is about process.
In this episode, you’ll learn:
- How targeted SEO strategies can attract high-intent buyers, not just casual browsers.
- Why building backlinks and earning Google’s trust is a long-term game with big payoffs.
- The critical role of website design and conversion optimization in turning traffic into revenue.
- How Brandon transitioned from solo freelancer to agency owner by mastering delegation and remote team management.
- Practical tips for small businesses to start their own SEO and inbound lead strategies without a massive budget.
Tune in to hear how Brandon Leibowitz scaled his impact by combining technical SEO expertise with a human-centered approach to digital marketing. This episode is a must-listen for entrepreneurs, marketers, and business owners eager to grow smarter, not just bigger, in the digital age.
🏆𝐀𝐫𝐞 𝐲𝐨𝐮 𝐚 𝐏𝐌𝐏? 𝐄𝐚𝐫𝐧 𝐘𝐨𝐮𝐫 𝐏𝐃𝐔𝐬 𝐟𝐫𝐨𝐦 𝐭𝐡𝐢𝐬 𝐩𝐨𝐝𝐜𝐚𝐬𝐭!
👉View this Episode’s Full Show Notes at ScaleTalesPodcast.com.
© Copyright 2025. Scale Tales is an Equilibria, Inc. podcast. We’re dedicated to providing resources to support founders, leaders, and project managers of fast-growing organizations in scaling back-office operations without pain and chaos. Visit our website to learn more.
- Learn SEO Basics for E-Commerce Growth : Learn how to Optimize product listings, website structure, and media to boost organic traffic without paid ads.
- Identify & Apply Intent Keywords : Learn to use long-tail, intent-driven keywords to attract buyers and boost sales.
- Apply Conversion Rate Optimization (CRO) Techniques : Discover ways to enhance usability, simplify buying, and boost conversions with tactics like optimizing above-the-fold content and A/B testing.
- Build and Execute a Backlink Strategy to Gain Google Trust : Learn why backlinks matter and how to get quality mentions to boost authority and rankings.
- Build Scalable Marketing Systems & Use Tools for Scalable Marketing : Learn how to delegate tasks, manage a remote team, and use tools like ClickUp, Google Drive, and SOPs to streamline workflows and support long-term SEO campaigns.
Special Guest: Brandon Leibowitz – Founder & CEO
Location: United States
Air Date: June 15,2025
Websites:
- SEO Optimizers: In-depth SEO content analysis using AI. Compare, contrast and rewrite top ranking content. Rewrite content using AI to address gaps, outrank competitors, and boost SEO ranks.
- ClickUp: Stop Switching Between Multiple Tools. With ClickUp™, Manage Everything In One Platform.
- Slack: Slack is where work happens. Bring your people, projects, tools, and AI together on the world’s most beloved work operating system.
- Google Shopping: is a new product discovery experience. The goal is to make it easy for users to research purchases, find information about different products.
Producer & Host: Alicia Butler Pierre
Audio Editors: Olanrewaju Adeyemo and Sabor! Music Enterprises
Sound Design: Sabor! Music Enterprises
Video Editor: Gladys Jimenez
Show Notes: Hashim Tale
Sponsor: Equilibria, Inc.More About Guest, Brandon Liebowitz :
Brandon Liebowitz is an accomplished SEO strategist, digital marketing innovator, and entrepreneur, celebrated for his expertise in driving substantial business growth through strategic search engine optimization and impactful online visibility. As the founder and CEO of SEO Optimizers, Brandon leverages over 15 years of experience to help brands expand their reach, increase organic traffic, and boost conversions by applying data-backed SEO methods. His evolution from independent consultant to agency leader reflects his unwavering commitment to mastering digital marketing amidst constant industry shifts.
Through Brandon’s targeted SEO campaigns, clients have witnessed transformative outcomes—such as tripling organic website traffic and significantly improving lead generation within months. His skill set spans in-depth keyword analysis, authoritative backlink acquisition, content refinement, and conversion optimization, blending technical mastery with innovative strategies to deliver quantifiable results. Brandon prioritizes attracting the right audience and turning visitors into engaged customers, driving long-term growth and profitability.
With a deep knowledge of SEO trends and best practices, Brandon has become a trusted figure in the digital marketing space. His dedication to continuous professional growth and effective team leadership has enabled him to scale his agency by adopting streamlined workflows and harnessing remote collaboration technology. Beyond client work, Brandon is passionate about educating marketers and business owners through workshops, free content, and active participation in marketing communities.
A champion of actionable, results-driven SEO, Brandon equips businesses to unlock their full potential online by integrating technical precision with user-centric marketing and psychology. Whether optimizing websites, enhancing search rankings, or building cohesive teams, Brandon empowers entrepreneurs and marketers to achieve meaningful visibility, sustainable growth, and lasting digital impact.
More About Sponsor, Equilibria:
Equilibria, Inc. is a 20-year-old boutique operations management firm. We build the business infrastructure necessary for fast-growing businesses to scale with less pain. With a range of services and products, entrepreneurs can get the operational support and resources they need on demand. 